This position will work in our Health & Beauty Asia & Eastern Europe Marketing team to support the execution of innovative CRM strategies for Watsons Brand.

Responsibilities:

• Implement and manage effective CRM strategies, programs & events for customer retention regionally and business expansion.
• Prepare regular/ad hoc reports on customer, market and competitor insight and identify strategies/actionable recommendations for boosting customers' loyalty.
• Collaborate cross-functionally with local CRM team, Group CRM team, Group IT team to deliver business process and system enhancement across all CRM solutions
• Provide guidelines and best practices sharing to enhance BUs CRM core competences on building CRM programs
• Monitor the KPI measurements covering members active rate, sales participation, members growth and sustainability and CRM programs across business units

Job Requirements

• Degree in Marketing, Business or related disciplines
• Min. 3 years of relevant work experience in Customer Relationship Management, preferably in retail/FMCG industry
• With knowledge in campaign management tools (e.g. Siebel/Adobe campaign)
• SQL knowledge is an advantage
• Strong business and marketing acumen
• Proficient in both spoken and written English, Chinese (including Mandarin)
• Good communication skills
• Proficient in MS Office especially Word, Excel and PowerPoint